About this project
Wasla is an Egyptian agritech startup tackling the dual challenges of food insecurity and water scarcity through sustainable, technology-driven farming solutions. Our project promotes the use of hydroponics and aquaponics—soilless systems that reduce water consumption by up to 90% while increasing crop yield and quality.
In Egypt and the wider MENA region, traditional agriculture faces major constraints including degraded soil, limited arable land, and severe water shortages. Wasla provides modular, smart farming units equipped with sensors and automation tools that make year-round food production possible even in urban and desert settings.
Through partnerships with schools, restaurants, and local farmers, Wasla is creating a decentralized food production model that empowers youth, women, and underserved communities. Our solution not only contributes to climate resilience and efficient water usage but also supports circular economy practices by integrating fish farming (aquaponics) and organic waste recycling.
This project aligns with SDGs 2 (Zero Hunger), 6 (Clean Water and Sanitation), 12 (Responsible Consumption and Production), and 13 (Climate Action). We aim to implement our system in three underserved communities, train 60+ youth and farmers on smart agriculture practices, and create a replicable model for sustainable, climate-resilient food systems in Egypt and beyond.
Goals and Objectives
Overall Goal:
To promote sustainable food production and water-efficient agriculture in Egypt through the implementation of smart hydroponic and aquaponic systems in underserved communities.
Objectives:
1. Reduce water consumption in agriculture by at least 80% through the adoption of soilless farming technologies that are tailored to local conditions.
2. Increase food security by enabling year-round production of leafy greens and vegetables in three pilot locations, targeting urban and semi-urban areas with limited access to fresh produce.
3. Empower youth and local farmers by providing hands-on training to 60+ participants (including women and young people) in climate-smart agriculture, hydroponics, and system maintenance.
4. Raise awareness of sustainable farming and climate-resilient practices through educational campaigns, school partnerships, and community events.
5. Demonstrate replicability and scalability by documenting implementation results and creating a practical toolkit that allows other communities to replicate the system with minimal resources.
6. Integrate circular economy principles by utilizing aquaponics where possible and encouraging local recycling of organic waste for plant nutrients.
By achieving these objectives, Wasla aims to foster climate resilience, reduce pressure on traditional water resources, and inspire a new generation of environmental entrepreneurs in the MENA region.
Expected result
1. Water Efficiency
By month 6, each hydroponic system installed will reduce water usage by at least 80% compared to traditional soil-based farming. This will result in a total estimated savings of 90,000 liters of water across the three pilot sites.
2. Food Production
Each site will produce 100–150 kg of fresh vegetables per month, ensuring continuous local food supply for at least 100 households during the project period.
3. Community Engagement
A total of 60 individuals (youth, women, and local farmers) will complete hands-on training workshops in hydroponics, aquaponics, and system maintenance. At least 40% of trainees will be women.
4. Replication Toolkit
By project month 5, we will develop a replication manual including technical drawings, cost breakdowns, and best practices. This will be shared online and with at least 10 community groups and NGOs.
5. Climate Awareness
At least 3 school/community awareness events will be held to promote sustainable agriculture and climate resilience, reaching over 300 participants through talks, demonstrations, and educational materials.
6. Monitoring and Data
We will establish a digital dashboard to track key indicators (e.g., water use, crop yield, system uptime), enabling real-time monitoring and transparent reporting.
By delivering these outcomes, Wasla will provide a scalable and climate-resilient model for food and water sustainability that can be adopted across the region.
About me / organisation
Ahmed Khalid Abdelmoneim
Experienced Business Development and Project Management professional with 5 years across startups and international organizations. Skilled in negotiation, coordination, procurement, and marketing. Passionate about growth, innovation, and driving impact through strategic execution.